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  3. 飞桨学习赛:MarTech Challenge 用户购买预测

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Baidu AI StudioTime SeriesBeginnerRegistration unverifiedRegistration unverified

飞桨学习赛:MarTech Challenge 用户购买预测

适合已有结构化订单数据建模经验、愿意使用 PaddlePaddle 2.0 及以上版本的个人参赛者。参赛者应能从用户、订单、商品及付款时间等字段构建特征,并输出用户下个月是否购买的预测概率。

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Suggested next step

Decide whether this contest fits your current stage before you sink time into the leaderboard.

Beginner score

78/100

Higher means a safer real starting point for your current stage.

Learning value

72/100

Measures whether the competition teaches habits you can transfer elsewhere.

Estimated effort

4-12 hours

Use this to check whether the task fits your current time budget.

Metric

Official scoring is published on the Ba…

If you cannot explain this metric clearly yet, you probably still need a bit of prep.

Who this competition fits

适合已有结构化订单数据建模经验、愿意使用 PaddlePaddle 2.0 及以上版本的个人参赛者。参赛者应能从用户、订单、商品及付款时间等字段构建特征,并输出用户下个月是否购买的预测概率。

Official blurb (unedited)
通过品牌商家的历史订单数据构建预测模型,预估用户人群在规定时间内产生购买行为的概率。 Official tags: 购买预测. Sign-ups: 1325.

What this competition gives you

Taken from the competition's official page.

Data

Historical order training data and next-month purchase test data

TutorialPaddleREC official resource repository
TutorialExploratory data analysis tutorial for purchase prediction
TutorialTime-window feature construction tutorial
TutorialUser and product feature engineering tutorial
TutorialMonthly sales prediction implementation tutorial
TutorialNotebook creation and execution documentation

Prep before joining

If the items below still feel unfamiliar, you usually get a better result by preparing first instead of rushing in.

PaddlePaddle 2.0+

订单数据特征工程

时间滑窗特征

二分类概率预测

AUC 优化

AI Studio Notebook 提交

Where the real difficulty shows up

The real friction is usually not library usage. It is validation, time allocation, and task framing.

主要难点是从经过模拟生成、部分特征含义被隐藏且脱敏的历史订单记录中提取有效的用户购买信号,尤其需要处理付款时间并构造时间滑窗特征。还需在 AI Studio Notebook 中通过命令和 token 提交预测结果及可能要求的源码。

Read this first

This guide is the best pre-read if you want a cleaner start instead of trial-and-error.

How to learn feature engineering, validation, and competition workflow without heavy hardware.

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Your decision

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Status
Registration unverified
Registration
Registration unverified
Eligibility
Needs official confirmation
Reward
奖励积分
Compute
CPU only
Official metric
Official scoring is published on the Baidu AI Studio competition page.
Verification
Source page verified

Registration is unverified; confirm availability on the official page before investing.

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Official source

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Data and review state

Separate what is confirmed from what still needs review. Official rules and deadlines win — report anything that looks wrong.

Source page verifiedMetric confirmedReviewed
Published on this site
Jul 21, 2026

Official metric is not published on the Baidu AI Studio competition listing; verify scoring on the competition page.